How consumer goods brands can learn from the bike business and its rapid shift to embrace DTC.

  • By Dean Elissat
  •  – 
  • 8 minute read
    • 8 minute read
    • By Dean Elissat
    • Filed under E Commerce
  •  – E Commerce
  • Over the 2020-21 season, the bike industry had one of their best few years in recent memory, as with many other countries, Canada and the U.S. saw an average sales increase of 60% versus the previous year.

    Dean ElissatVP Growth

    More Perspectives ––

    Design

    Setting up your design system for success.

    Design – Anatolia Au

    Design

    Making the investment case for your enterprise design system.

    Design – Steven Chabot

    Outlooks

    Why the next screens iOS and Android plan to take over are inside your car.

    Outlooks – Ryan Opina